Think Feel Do
Communications

My name is Caitlin, and I'm a writer, editor and communications strategist.When you communicate, what do you want your reader or audience to think, feel and do?By exploring these questions, we can communicate strategically and effectively to make your message heard, understood, and acted upon.

About me

A word nerd and lover of storytelling, I enable you to communicate with impact.For 15+ years, I’ve worked in-house to help private, public, and not-for-profit organisations share their stories and engage audiences.I now provide that support on a freelance basis to support organisations when they need additional communications expertise or capacity.Words are powerful. Great writing is clear and simple.Let’s create something great together!

Editing

Editing is so important, and you usually either love or hate doing it.

I happen to LOVE it.

Whether it's trimming text down to amplify your most important points, re-ordering content to create flow, improving readability with Plain English, or simply proofreading;
I can help you level up your writing.

Writing

The average adult internet user's attention span is eight seconds.If you want your communication to be effective, your content needs to pique your audience's interest immediately, and keep them interested.I write compelling content across a range of formats - speeches, social media posts, web copy, EDMs, media releases, reports, summaries - to engage your target audience.

Strategy, planning & advisory

This is a big sounding heading for a range of tailored communications services I provide to help you achieve your objectives.

It includes (but isn't limited to) supporting you with communications plans, social media strategies, crisis communications advice, advocacy planning, and stakeholder engagement.If you think you need help with strategy and planning, but you're not sure what you need: let's chat!